North Shore-LIJ's Medical Update TV Series Goes Global
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The North Shore-LIJ Health System’s award-winning television series “Medical Update” with Dr. Frank Field, has been chosen to become part of the Medical Missions for Children Global Video Library of Medicine (GVLM). The series will also be broadcast on the agency’s satellite and Internet2 network – the Medical Broadcasting Channel. The non-profit organization, located in Paterson, NJ, is dedicated to serving the medical needs of catastrophically ill children and adults in underserved U.S. and international communities. “It is both amazing and gratifying to know that the valuable information we provide to our audiences through Medical Update on TV and on North Shore-LIJ’s website (www.northshorelij.com) is now available to doctors in remote medical communities located around the globe. We are proud to be part of MMC’s global pathway of education and information,” said Michael J. Dowling, president and chief executive officer of the North Shore-LIJ Health System. “We look forward to becoming a long-term video partner with Medical Missions for Children."
In video partnering with Medical Missions for Children (MMC) www.mmissions.org, North Shore-LIJ joins with such reputable medical institutions as the National Library of Medicine, the Medical Centers at Harvard, Yale, Johns Hopkins and Columbia, and the Center for Disease Control, which have all been invited to share their programming with medical personnel in over 108 underserved countries around the world.
“By adding Medical Update to our roster of medical programming we seek to narrow the knowledge gap between healthcare providers in the developed world and those in caring for patients in developing nations,” said John Riehl, president and chief operating officer of MMC. “Through the use of our state-of-the-art communications infrastructure, we touch the lives of more than one million critically-ill children each year. It’s estimated that our broadcast footprint encompasses nine million physicians, 14 million nurses, five million healthcare workers, 89,000 hospitals and 16,000 universities and medical schools. The target demographic includes healthcare workers, medical students, professors and health-related policy makers."
The mandate of MMC is to "transfer medical knowledge from those who have it to those who need it using the latest in communications technology." MMC is a multiple-award winning non-profit charity located at St. Joseph’s Children's Hospital in Paterson, NJ. They operate a global distance medicine network in over 100 countries called the Telemedicine Outreach Program (TOP), a global satellite and IP TV network called the Medical Broadcasting Channel (MBC), and the Global Video Library of Medicine (GVLM). North Shore-LIJ is currently in its sixth season of producing its award-winning half-hour television program, Medical Update which is produced by Elaine Wohl of North Shore-LIJ’s Public Relations Department, and hosted by Dr. Field, a veteran medical reporter and meteorologist. The series is designed to educate and inform the public about the latest medical issues, whether they are cutting-edge surgical and clinical procedures performed by North Shore-LIJ doctors, new research projects, compelling patient success stories, or new programs and services available to patients at North Shore-LIJ facilities. The program airs on Saturdays at 11 a.m. This season's 13-week program slate (with 13 repeat programs), can be accessed on Channel 10 on Long Island Cablevision and Verizon TV, on WLNY-TV Channel 55, and on Time Warner Cable in Manhattan, The Bronx, Brooklyn and Queens. The program is also available to satellite television subscribers on Long Island, in New York City and around the world on DirecTV and Dish TV. In addition to cable and satellite TV, the program is broadcast on LIJ Medical Center's "Medical Update" TV channel 14, and also can be viewed on demand on North Shore University Hospital's patient channel. About North Shore-LIJ The nation's third largest, non-profit, secular healthcare system, the North Shore-LIJ Health System cares for people of all ages throughout Long Island, Queens and Staten Island – a service area encompassing more than five million people. The health system consists of 15 hospitals, 17 long-term care facilities, The Feinstein Institute for Medical Research, five trauma centers, five home health agencies, a hospice network and dozens of outpatient centers. In addition, North Shore-LIJ is partnering with Hofstra University to develop a new medical school. Excluding its affiliate organizations, North Shore-LIJ facilities house 4,844 beds, have more than 7,000 physicians, and employ about 9,150 nurses and a total workforce of about 33,250 -- the largest employer on Long Island and the ninth largest in New York City. For more information, go to www.northshorelij.com. Media Contact: Elaine Wohl, 516-465-2600 |
